Last Thursday night, Hooksexup had a party in their schwanky Soho offices to celebrate the launch of our new corporate name, Material Media, and our third publication, a green-lifestyle mag. Huzzah! There was great rejoicing. There was also absinthe, possibly poured down the throats of some high-powered editors, who possibly had things to regret the next morning. There was also Gawker, taking pictures of our staff with fancy, postmodern squiggly lines all over the frame. Here you see Hooksexup writer Margot Berwin, who recently landed a book deal based on her Hooksexup writings. Here's the writeup.