Australians were scandalized by a television ad featuring an innocent, adorable, harmless beaver who spends her day doing lady-like things with a (human) female friend. So why were there an "unusually high" number of complains about the commercial? Because the ad is for Kotex's "U" line of tampons, and ends with a voice over that says "You've only got one. So for the ultimate care down there, make it U." The word beaver is never uttered. But it's the combination of the ad's HVC (High Vaginal Content) and the imagery of the beaver that offends. Of course, Kotex doesn't see it as offensive at all. It's inclusive and even democratic, since the beaver idea was based on a survey on genital nicknaming.
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