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Will The "Save Chuck" Subway Sandwich Movement Keep The Show On The Air? [VIDEO]

Posted by Lindy Parker

 

We've all seen it before: a struggling show with a small but vigilant fan base that the network threatens to pull from the lineup, but not before the aforementioned fan base has flooded the network offices with a demonstrative and symbolic outpouring of their love for the show (i.e. Jericho and the peanuts, Roswell and the bottles of tabasco).  Been there, seen that, so we weren't that surprised when we heard that an underground campaign is being organized to dissuade NBC from following through on their threats of cancelling Chuck.  What should Chuck-lovers do to save their beloved show?  Funny you should ask...  

"Chuck" fans are taking matters into their own hands. According to Schwartz, there is a push on the Internet to get fans to go to Subway on Monday before the season finale to buy sandwiches in support of the show. Why Subway? Because the sandwich shop was featured prominently in a recent episode. So much for product placement turning off viewers. "It shows a real sophistication on the part of the viewer," Schwartz said. (Los Angeles Times)

 Is it really "real sophistication" though?  Maybe.  But there's something we don't quite get about this latest movement: how is the buying of the Subway sandwiches going to make a difference?  Are they going to have the eats delivered to the head of NBC's programming department?  Are they going to inform the kid behind the counter who's making their turkey club that they're buying this sandwich in honor of Chuck? Or are they simply hoping NBC executives will see the mammoth jump in Subway's Monday numbers and immediately make the mental leap to the sandwich chain's prominent presence in a recent Chuck episode?  We're a bit skeptical, but whatever.  We always love a revolution.  More power to you, Chuck fans...

Previously:

Life Beyond The Bachelor: We're Give Chuck a Trial Run

Is Chuck in Trouble?

Chuck Characters Keep Being Named After Ex-Athletes And No One Knows Why

 Jordana Brewster Returns to Chuck


+ DIGG + DEL.ICIO.US + REDDIT

Comments

Mayday said:

NBC, not Fox. Although, considering Fox's reputation, not a surprising slip.

April 23, 2009 4:38 PM

Dio said:

Pretty blantant error, considering NBC's watermark is plastered on the picture and subsequent video...

April 23, 2009 8:24 PM

Lindy Parker said:

So right. I guess writing multiple previous posts about Fox shows got it in my head. Correction noted.

April 24, 2009 8:47 AM

Aurora said:

What if you are out the country on Monday? Wonder if they'll look at Subway's international stats.

April 27, 2009 5:09 PM

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About Lindy Parker

Lindy Parker has worked as a ghostwriter, editor, dance instructor and a purveyor of dreams, one beer at a time. She now writes for hooksexup.com's TV blog, "The Remote Island." She loves Charles Dickens and Gabriel Garcia Marquez and also, straight-to-video releases with Mary-Kate and Ashley Olsen. It's possible she reads more teen fiction than she should. She hails from Los Angeles, her hometown and soul mate, but she lives in Brooklyn, the fling she'll never forget.

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Lindy Parker has worked as a ghostwriter, editor, dance instructor and a purveyor of dreams, one beer at a time. She loves Charles Dickens and Gabriel Garcia Marquez and also, straight-to-video releases with Mary-Kate and Ashley Olsen. It's possible she reads more teen fiction than she should. She hails from Los Angeles, her hometown and soul mate, but she lives in Brooklyn, the fling she'll never forget.

Olivia Purnell left Ohio for sunny Los Angeles; then found that she couldn’t ignore New York City’s call, and brought herself to Brooklyn where she has worked with GenArt, BlackBook, the School of American Ballet, and finished an M.A. in Creative Writing from N.Y.U. She loves one-liners with sting and hates the stench of the subway in the summer. That said, she can’t get enough of either.

Jake Kalish is a freelance journalist and humorist whose work has appeared in Details, Maxim, Stuff, New York Press, Spin, Blender, Men's Fitness, Poets and Writers, and Playboy, among other publications. He is also the author of Santa vs. Satan: The Official Compendium of Imaginary Fights.

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Ben Kallen is an entertainment, health and humor writer who's been lectured to by Sidney Poitier, argued with by Lea Thompson and smiled at by Jennifer Connelly. He's the coauthor of The No S Diet and author of The Year in Weird, along with hundreds of magazine articles. He lives near the beach in Los Angeles, just like the gang from Three's Company.

Nicole Ankowski has lived in Ohio, Oakland, and on the high plains of South Dakota, but is now proud to call Brooklyn home. She wrote for alternative weekly papers in the first two states, and tried to learn Lakota in the last. (The vowels can be tricky.) She just earned her MFA in Creative Writing and has been published in Beeswax literary journal. She is unable to resist good writing or bad TV.

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