Register Now!

Media

  • scannerscanner
  • scannerscreengrab
  • modern materialistthe modern
    materialist
  • video61 frames
    per second
  • videothe remote
    island

Photo

  • the daily siegedaily siege
  • autumn blogautumn
  • brandonlandbrandonland
  • chasechase
  • rose & oliverose & olive

Blog-
a-log

  • kid_playkid_play
  • supercsuper_c
  • charlotte_webcharlotte_web
  • sj1000sj1000
  • funkybrownchickfunkybrown
    chick
  • zeitgeistyzeitgeisty
The Hooksexup Insider
A daily pick of what's new and hot at Hooksexup.
Scanner
Your daily cup of WTF?
Hooksexup@SXSW 2006.
Blogging the Roman Orgy of Indie-music Festivals.
Coming Soon!
Coming Soon!
Coming Soon!
The Daily Siege
An intimate and provocative look at Siege's life, work and loves.
Kate & Camilla
two best friends pursue business and pleasure in NYC.
Naughty James
The lustful, frantic diary of a young London photographer.
The Hooksexup Blog-a-log: kid_play
The Hooksexup Blog-a-log: Super_C
The Hooksexup Blog-a-log: ILoveYourMom
A bundle of sass who's trying to stop the same mistakes.
The Hooksexup Blog-a-log: The_Sentimental
Our newest Blog-a-logger.
The Hooksexup Blog-a-log: Marking_Up
Gay man in the Big Apple, full of apt metaphors and dry wit.
The Hooksexup Blog-a-log: SJ1000
Naughty and philosophical dispatches from the life of a writer-comedian who loves bathtubs and hates wearing underpants.
The Hooksexup Video Blog
Deep, deep inside the world of online video.
The Hooksexup Blog-a-log: charlotte_web
A Demi in search of her Ashton.
The Prowl, with Ryan Pfluger
Hooksexup @ Cannes Film Festival
May 16 - May 25
ScreenGrab
The Hooksexup Film Blog
Autumn
A fashionable L.A. photo editor exploring all manner of hyper-sexual girls down south.
The Modern Materialist
Almost everything you want.
The Hooksexup Blog-a-log: that_darn_cat
A sassy Canadian who will school you at Tetris.
Rose & Olive
Houston neighbors pull back the curtains and expose each other's lives.
The Hooksexup Blog-a-log: funkybrownchick
The name says it all.
merkley???
A former Mormon goes wild, and shoots nudes, in San Francisco.
chase
The creator of Supercult.com poses his pretty posse.
The Remote Island
Hooksexup's TV blog.
Brandonland
A California boy capturing beach parties, sunsets and plenty of skin.
61 Frames Per Second
Smarter gaming.
The Hooksexup Blog-a-log: Charlotte_Web
A Demi in search of her Ashton.
The Hooksexup Blog-a-log: Zeitgeisty
A Manhattan pip in search of his pipette.

Scanner

The Most Sexist Thing You'll See All Day

Posted by Emily Farris

 

Okay, we hope this "slacks" ad from the 70's is the most sexist thing you'll see all day. As with most things, we can't guarantee it, especially if you watch Bill O'Reilly.

Yeah, we didn't really get it until we read the fine print, either:


Though she was a tiger lady, our hero didn’t have to fire a shot to floor her. After one look at his Mr. Leggs slacks, she was ready to have him walk all over her. That noble styling sure soothes the savage heart! If you’d like your own doll-to-doll carpeting, hunt up a pair of these he-man Mr. Leggs slacks. Such as our new automatic wash wear blend of 65% “Dacron®” and 35% rayon–incomparably wrinkle-resistant. About $12.95 at plush-carpeted stores.


[Make the Logo Bigger via BoingBoing]


+ DIGG + DEL.ICIO.US + REDDIT

Comments

danrimage said:

What's wrong with being sexy....?

May 15, 2008 9:27 AM

grimnir said:

If made today would the image be a cougar?

May 15, 2008 9:47 AM

profrobert said:

Because nothing attracts the ladies like 65% polyester pants.

The one thing I can't tell from context is whether this was cheesy even back in 1970 or whenever this was.  I've never heard of the Mr. Leggs brand (same company that made Leggs pantyhose?  Odd branding if so, because you think they'd alienate their core target group).  I mean, this isn't exactly Brooks Brothers they're selling.

May 15, 2008 10:53 AM

About Emily Farris

Emily Farris writes about culture and food for numerous publications and websites you've probably never heard of, including her own blog eefers. Her first cookbook will be published in fall 2008. Emily lives in Greenpoint, Brooklyn with her cat, but just one...so far.

in

Archives

about the blogger

Emily Farris writes about culture and food for numerous publications and websites you've probably never heard of, including her own blog eefers. Her first cookbook will be published in fall 2008. Emily lives in Greenpoint, Brooklyn with her cat, but just one . . . so far.

Brian Fairbanks is a filmmaker living in the wilds of Brooklyn. He previously wrote for the Hartford Courant and Gawker. He won the Williamsburg Spelling Bee once. He loves cats, women with guns, and burning books.

Nicole Pasulka is a Brooklyn writer and editor who's always on the lookout for the dirty. Her other virtual home is at The Morning News, where things are squeaky clean most of the time.

Editorial Director, Hooksexup Media:
Michael Martin

Send us links!


Tags

we recommend

partners