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Skinny Blonde Beer As Misogynist As It Is Gimmicky

Posted by Brian Fairbanks

 

Is this beer offensive, stupid, or stupid and offensive? Or so harmless and "charming" it's worth drinkin'?

Not safe for work photo below... if you can spot it.

This so-called "low carb" Australian beer has just been released to a salivating media market. The three dudes involved in its creation claim their "healthy" brew will take the country's drinking scene by storm...

...thanks to their nudity gimmick, of course. As the drinker consumes their beer, the "Skinny Blonde's" bikini gradually disappears, revealing her boobers. Interestingly, their website almost never mentions the concept:

  • 100% Preservative Free
    Skinny Blonde contains no preservatives, chemical additives or animal products whatsoever so its OK for vegans.  
  • 100% Australian
    Unlike most beers brewed in Australia Skinny Blonde is 100% Australian owned and operated.
  • 100% Beer
    Skinny Blonde is 5.2% alc/vol, low-carb and as tasty as its name sake.

But the Times does.


Related:

The Only Survivors Will Be Cockroaches And Breastaraunts

The Mile High Club Takes On A Whole New Meaning...

Bizkit The Sleepwalking Dog

Our Favorite Stripper Wants You To Be Patriotic, Drink PBR


+ DIGG + DEL.ICIO.US + REDDIT

Comments

Lisa said:

Kind of cute, actually.  I'm assuming it's a blonde ale, so the name being a pun makes all the difference.  And you can get coffee mugs involving disappearing swimsuits in some innocuous catalog that my grandmother gets.  I've been puzzling over how that worked since I flipped through her Harriet Carter or whatever around age 5, so I'm long past the possibility of being offended by it.  

March 20, 2009 3:18 PM

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About Brian Fairbanks

Brian Fairbanks, the Senior National Political Correspondent for Hooksexup, is a filmmaker living in Brooklyn or New Orleans, depending on the season. He is a heavily-armed advocate of gun control.

in

about the blogger

Emily Farris writes about culture and food for numerous publications and websites you've probably never heard of, including her own blog eefers. Her first cookbook, Casserole Crazy: Hot Stuff for Your Oven was published in 2008. Emily recently escaped New York and now lives in a ridiculously large apartment in Kansas City, MO with her cat, but just one... so far.

Brian Fairbanks is a filmmaker living in the wilds of Brooklyn. He previously wrote for the Hartford Courant and Gawker. He won the Williamsburg Spelling Bee once. He loves cats, women with guns, and burning books.

Colleen Kane has been an editor at BUST and Playgirl magazines and has written for the endangered species of dead-tree magazines like SPIN and Plenty, as well as Radar Online and other websites. She lives in exile in Baton Rouge with her fiance, two dogs, and her former cat. Read her personal blogs at ColleenKane.com.

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